The digital dealership workforce
A Salesperson on Every Vehicle.
A Dealership That Never Closes.
DealerIQ bridges the gap between shoppers and frictionless car buying. A unique QR code on every unit puts D.A.I.V.E. — your bilingual Dealer AI Virtual Expert — in the shopper's pocket: on the lot, on your website, and on their couch at home. Even when your team is busy or the doors are locked.
D.A.I.V.E. is on the lot
Dealer AI Virtual Expert
Stock IQ-2047 · 10:42 PM
D.A.I.V.E. is on the lot
Dealer AI Virtual Expert
Stock IQ-2047 · 11:42 AM
"Yes — this one has the cold-weather package, heated seats and all-wheel drive. Would you like me to schedule a test drive? I'd love for you to come drive it."
Illustrative example
Every unit
becomes a point of sale
After hours
lot traffic gets answered
Two languages
in every conversation
Your data
kept to your dealership
The dealer assessment
What would you change about your store?
The hiring headaches. The missed leads. The lot that goes quiet at closing. Your frustrations belong in one operating plan — not another disconnected tool.
About your store
Three quick answers and we'll show you the plan your store qualifies for.
In my dealership…
Your DealerIQ action plan
Your store. Your priorities.
Better people support.
Fewer missed opportunities.
A digital workforce built around the way your dealership operates — from product expertise to customer conversations, follow-up and management visibility.
Diagnose before you prescribe.
A starting point for your Solution Blueprint™, not a scored audit or guaranteed result. All matches belong to the DealerIQ platform and workforce roadmap; agent availability, integrations and dealer setup are confirmed in your consultation. Selections aren't submitted automatically.
Starts on the lot, not the website
The shopper is standing at the car. Somebody should answer.
Most of your highest-intent shoppers walk the lot when no one's free — or after you close. DealerIQ turns every window into a conversation with a product expert who knows that exact vehicle.
- A unique QR code for each vehicle in inventory
- Dave answers with that unit's real details — not generic brochure copy
- Contact info, trade-in and appointment captured on the spot
- The same Dave also works on your website chat
Online. On the lot. At home.
One dealership. One connected experience.
Put DealerIQ on your dealership website and a unique QR code on every vehicle. D.A.I.V.E. connects the online shopper with the physical customer beside the car — using your inventory, your dealership's voice and your sales process.
Your website
Browse inventory, ask vehicle-specific questions and start the buying conversation before visiting.
Every vehicle on your lot
Scan that unit's QR sticker for the same dealer-controlled expertise, even after hours.
Back home, still connected
Continue shopping and follow-up through the configured customer journey, with context available to your team.
Cross-device conversation continuity depends on customer identification, consent and your dealership's configured connections.
The salesperson that goes home with them
The conversation doesn't end when they leave the lot.
Most shoppers don't buy on the first visit — they go home to think. Dave goes with them. The same conversation continues on their phone: browsing your inventory, comparing payments, starting a credit application, and picking up right where they left off.
- Shoppers keep browsing your live inventory from the couch
- Payment estimates and credit steps handled in the same chat
- Trade-in details and photos collected wherever they are
- They arrive back at your store ready to sign — not to start over
Frictionless means fast
From first scan to keys in hand — in about 45 minutes.
Because Dave handles the questions, the numbers, the trade-in and the credit steps before your team ever sits down with the shopper, the in-store part shrinks to what it should be: a test drive, a signature, and a handshake.
- Minutes 0–10Scan, ask, and shortlist — Dave answers every question about the exact unit.
- Minutes 10–25Trade-in valued, payments estimated, credit application underway in the chat.
- Minutes 25–45Your team confirms, the shopper test-drives, signs, and drives off.
Illustrative 45-minute target, not a guaranteed completion time. Dealer process, test drive, lender approval and customer readiness affect timing.
How a sale starts
Scan. Ask. Drive.
- 01
Scan.
The shopper scans the QR code on the vehicle — no app, no download.
- 02
Ask.
Dave answers questions about that unit in English or Spanish, and captures their details.
- 03
Drive.
Test drive booked, trade-in started, credit steps underway — handed to your team ready to close.
Interactive demo
Be the shopper. Scan the car.
Tap the code on the window card, then ask Dave a question. This is a simulated conversation for illustration.
Meridian Auto Group
Powered by DealerIQ
Stock
IQ-0117
2026 Palisade Calligraphy AWD
8 mi · 21 combined MPG · AWD
$47,850
Powered by DealerIQ · Every vehicle has its own code
D.A.I.V.E. · Vehicle Expert
Waiting for scan
Scan the window sticker QR code to start.
Illustrative demo. Vehicle and responses are fictional.
What Dave handles
Everything between “Is this one available?” and “Where do I sign?”
24/7 customer conversations
Every shopper gets an answer — at 9 PM on a Sunday or while your team is with another customer.
Vehicle-specific knowledge
Each QR code is tied to one unit: its specs, price, features and history.
Bilingual by default
English and Spanish conversations, so no shopper is left waiting for the right person.
Lead capture & trade-in intake
Names, numbers, trade details and photos — collected while the shopper is still standing at the car.
Financing & credit assistance
Guides shoppers through payment options and credit application steps for your F&I team.
Test-drive scheduling
Books appointments into the next open slot, so after-hours interest becomes tomorrow's showroom traffic.
Contracting, e-sign & payments
Available subject to your dealership's setup, providers and approval process.
Follow-up that actually happens
Shoppers who walked away get timely, relevant follow-up instead of going cold.
Autonomous self-service test drives and smart key integration are planned and not currently live.
Plug-and-play
Easy to install. Inventory first.
DealerIQ is plug-and-play — no rip-and-replace, no heavy IT project. The first thing we do is install your inventory: every unit on your lot gets loaded, matched with its details, and paired with its own QR code. From there, everything else switches on.
1. We install your inventory
Your vehicles are imported and kept in sync — the foundation everything else runs on.
2. Every unit gets its QR code
Custom window stickers and signage in your branding, printed and placed per vehicle.
3. We API in with any CRM or DMS
DealerIQ connects to the systems you already run — any CRM, any DMS — so leads, appointments and deals flow where your team already works.
Built to stand on its own
When your CRM has a bad day, your lot shouldn't go quiet.
DealerIQ runs its customer conversations independently of your CRM. If a third-party system is slow or down, shoppers can still be answered and leads captured, then synced or exported to your team.
CRM-independent operations
Conversations and lead capture don't depend on a single vendor staying online. This reduces risk; it isn't a promise of uninterrupted uptime.
Dealership-specific data separation
Each dealership's inventory, conversations and customer data are kept separate from other dealers.
The digital workforce
Your dealership's personal AI workforce.
DealerIQ isn't one chatbot — it's an AI team hired for your dealership. Dave leads the floor today, and every salesperson gets their own personal digital workforce: agents that know your inventory, your process and your customers.
Dealer AI Virtual Expert
Flagship agent — live today
Product Knowledge & Training Specialist
Ask about availability
Executive Assistant
Ask about availability
Sales Management Intelligence
Ask about availability
Finance & F&I Specialist
Ask about availability
Marketing, Prospecting & Fleet Development
Ask about availability
Service Advisor & Intake Specialist
Ask about availability
The real product
Not a mockup. This is DealerIQ.
Every scan, lead, trade-in and credit step lands in one place your team already knows how to use. Here's the actual platform your dealership runs on.
Dealership overview
Inventory, lead pipeline and AI-assisted conversations in one dashboard — with D.A.I.V.E. analytics built in.
Inventory & QR stickers
Every unit loaded with photos, VIN, price and features — and one click to generate its QR sticker for the window.
Lender management
Your financing relationships, minimum scores and scope — so D.A.I.V.E. guides shoppers toward real options.
Already a DealerIQ dealer? Log in to your dashboard →
Dealer control
You write the conversation. Dave just delivers it.
D.A.I.V.E. isn't a black box. In the Conversation Flow Manager, your team scripts every step — the shopper's message, Dave's response, when he advances, when he pauses. Tune the backend anytime. The dealer stays in complete control.
Write every word
Build scenarios step by step — lead qualification, budget, trade-in, finance. Add your own custom steps, edit any response, and Dave follows your playbook, not ours.
Run the whole backend
Start, pause and reset scenarios, auto-advance timing, and monitor live conversations in real time. Export the whole flow and hand it to your team to refine.
One playbook, every rooftop
Running more than one store? Set the tone, script and vehicle knowledge once — every rooftop delivers the same experience, and you manage them all from a single dashboard.
Branded for your store
Your name on the sign. Dave behind the code.
Every dealership gets signage and window stickers in its own branding — showroom banners, sidewalk signs, and a custom QR sticker for every vehicle on the lot. Shoppers see your store; DealerIQ powers the conversation. (Shown here with a fictional dealership, Meridian Auto Group.)
Showroom banners
Greeter, inventory and trade-in stands for the showroom floor.
Sidewalk & entrance signs
Catch after-hours walk-ups with a three-step scan flow.
Custom vehicle stickers
One branded QR sticker per unit — the shopper scans and talks to Dave about that exact car.
Pricing
Plans tailored to your dealership
Every plan is a base package — D.A.I.V.E. and a unique QR code on every vehicle, plus website conversations and lead capture. Pick your lot size, then add the workforce and modules you want.
Optional add-ons: AI Team $999/mo (Sam, Cris, Fred, Will, Mia & Bill — includes AI receptionist) · DealerIQ Academy $250/mo · Dave Contracting $750/mo. One-time setup: $750 Self-Install Kit (you print your own stickers) to $3,500 full on-site install on a 500+ vehicle lot.
The thesis
“Every technological revolution creates a new operating system. DealerIQ is the operating system for the AI-native dealership.”
Curtis Lacy · Founder & CEO
Not software. A dealership consulting framework — every engagement starts with an assessment and ends with a Solution Blueprint™ mapped to how your store actually operates.
See the Solution Blueprint™See a salesperson on every vehicle — on your lot.
We'll walk through your inventory, your process and your systems, then show you exactly how DealerIQ fits.